I found the most difficult part for me in being a writer BY FAR is marketing. (I learned how to write over many years, including my technical job) It’s difficult to stay motivated in this craft if very few people read the material. It’s also difficult to get better, know what people want to read, and you don’t get the joy and insight of engagement. Broadly you have several choices:
1) Blog on something like Medium. And you described the problem, too many writers and too few readers. To be successful you have to write constantly, even if you have nothing useful to say. And some people like Umaire (spelling) and several others do the shock or doom and gloom, because it sells. And as a result it’s often one sided.
2) Get published in a “magazine” or “paper”. It’s hard to get in, but I have been published in several local San Francisco publications and that led to other opportunities where I was published and appeared on shows and blogs
3) Write a book - I’ve written and published two books. I learned after writing the first book that very few people are interested in reading about the economics and carbon impact of green energy and electric vehicles despite any expression of interest in casual conversations. And the eBook was only $2!
For my second published book, I wrote about sex - about going from Straight to trans and included a lot of sexual details. I wanted to try a topic that I knew A LOT of people were truly interested in. I sold more books in one night just showing up at a bar, then I sold in 10 years with the other book and it cost $25! People were chasing me down to get a copy. Including conservative right wing people…it appealed across the spectrum.
The book is doing pretty well, but it’s a fantastic piece of work with huge appeal, but I still need to do an enormous amount of marketing. It came out at the end of Covid when I couldn’t do in person promotions. But now I’m starting that up again since things are open for events and I’m moving to NYC. It will take an enormous amount of promotional effort, but I am looking fwd to it because I know people love the topic and it’s really fun to engage people - especially curious straight folks, a HUGE market.